65% of consumers check into an internet retailer's reputation before making a purchase and most are now happy they get the same level of service online as they do in-store.

Forrás: InternetRetailing
Szerző: Sarah Clark

"Nearly two-thirds of consumers check the internet for information about an online retailer before committing to a purchase, according to a survey of 1,600 consumers commissioned by web hosting provider 1&1 Internet.

46% of Britons now read online reviews or recommendations on a specific product before buying it and 32% are willing and able to publish a review online — but only 19% would be prepared to write a letter to a retailer." ... >>
 

Vecsei László hírblog tudástára az eKeresekedelem, eCommerce, magyar e-kereskedelem, webáruházak, online marketing, valamint a magyarországi könyvkereskedelem tárgykörökben. Elérhető: vecseilaszlo.blog.hu címen.